EXPLORING HOW UZBEK STUDENTS ENGAGE WITH AND PERCEIVE ONLINE MARKETING STRATEGIES ON THE UZUM APPLICATION: A QUALITATIVE INQUIRY. International scientific-electronic journal “Pioneering studies and theories”, [S. l.], v. 2, n. 2, p. 51–61, 2026. Disponível em: https://pstjournal.uz/index.php/pst/article/view/115. Acesso em: 28 jul. 2026.